KAHLA® | Penny
Natürlich aufgetischt mit Penny. (ha, punny!)
Brief:
Create a campaign for Penny’s porcelain tableware, KAHLA®
My full responsibilities include:
Concept, create keyvisuals, brief photographers, handle the set and post-production, and prepare assets for prints, POS and digital formats.
Behind the scene
Final assets
POS
Currently at every Penny store in Germany.
Sammelheft
AKA a collection booklet. I learned this word by heart and Click here for the online version.
Landingpage
Which is now outshined by another campaign…
but see the live page here.
Newsletter
And there are 10 more assets…
This is live now in every Penny store.